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Ephor Group – About Charles Bedard.
Charles Bedard is a driven business leader with proven ability to facilitate profitable strategies for B2B companies. Experienced in developing markets and businesses, Charles has extensive knowledge in management consulting and business development. His primary fields of interest include market research and planning, Internet marketing, and sales and channel management as well as talent acquisition and retention.
Prior to Ephor Group, Charles led the services division for a marketing consulting firm. Responsibilities included staffing, training, and performance management as well as lead consultant and project manager.
Additionally, Charles has served as the VP of Marketing and Sales for multiple technology, marketing services and HR companies.
Previously, Mr. Bedard held numerous positions ranging from marketing to operations to business development with emerging companies. He has earned his Bachelor of Arts from Southwestern University and his Masters of Business Administration from Texas Christian University. |
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Charles Bedard Background
Principal experience in marketing, business development, and sales across B2B service based businesses as well as human resources, outsourcing, and professional service firms.
- Researched, identified, and created product roadmap, message and business plan for assessment firm that transformed market unknown with zero sales to market thought-leader with 800 member community of active prospects in six months
- Developed lead nurturing program resulting in creating 30,000 member active prospect community which led to $7.7M in new sales in twelve month timeframe
- Consulted on technology systems and implemented best-in-class marketing and sales processes and infrastructure for over thirty companies
- Analyzed, consulted, implemented and managed marketing and sales infrastructure and programs leading to 400% return on investment for background screening firm
- Led executive and sales retreat to facilitate business goal alignment and developed communication pathways resulting in a 52% increase in sales the resulting quarter
- Implemented retention and up sell campaigns for outsourcer leading to double digit sales growth
Looking for a speaker or have a question about one of our team members? Contact us at ephor[at]ephorgroup.com.
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