Ephor Group – About Charles Bedard.

Experienced in developing markets and businesses, Charles has extensive knowledge in growth strategies including channel management, Go-to-Market, online marketing, business development, and M&A corporate development.

Today, Mr. Bedard serves as a Strategic Advisor (Chief Strategy Officer) for multiple Software, BPO, and HR companies where he manages business planning and M&A corporate development, revenue strategies for growth including marketing and channel management, and strategic initiatives. Charles’ deep domain knowledge of these arenas and combined with his passion for operational execution enables him to deliver long-term strategic and near-term tactical results.

Additionally, Charles releases research reports that provide guidance and best practices that have been downloaded by thousands of executives every year for the past five years. 

Previously, Charles served as a Director for multiple fast-growth companies in BPO, IT, HR/Human Capital/HRO, Technology/Software, and Professional Services.

Out of graduate school Charles helped found and led the services division for a marketing services firm that grew from 4 to 60 employees in 18 months. During this time Charles served as the VP of Marketing and Sales for more than two dozen companies providing Go-To-Market, Sales strategy and tactics, and Channel Management.

He has earned his Bachelor of Arts from Southwestern University and his Masters of Business Administration from Texas Christian University.

Read Charles Bedard' blog

Charles Bedard Bio Background

Principal experience in B2B growth marketing and revenue management across B2B software and service based businesses as well as human resources, outsourcing, and professional service firms.

• Identified $50M in corporate acquisition targets including profiling, handicapping, and due diligence which led to $15M in acquisitions (Private Equity Sponsor).
  
  
• Facilitated growth of $1M "staffing" firm into $3M human capital services provider in 20 months (HR Services).
  
  
• Researched and identified strategic acquisitions and led negotiations for corporate development initiative (IT Services).
  
  
• Implemented multi-channel revenue program for outsourced provider that resulted in a 10% lower customer acquisition cost benchmarked against competitors (BPO).
  
  
• Repositioned workforce management firm resulting in orderly exit above industry average top quartile multiple valuations (HR Software).
  
  
• Led "Project Operational Dominance" for information technology services firm that resulted in improved SLAs and benchmarks across all key indicators (IT Outsourcing).
  
  
• Project managed corporate development initiative for SaaS provider (SaaS).
  
  
• Researched, identified, and created product roadmap, message and business plan for assessment firm that transformed market unknown with zero sales to market thought-leader with 800 member community of active prospects in six months (HR Technology).
  
  
• Developed lead nurturing program resulting in creating 30,000 member active prospect community which led to $7.7M in new sales in twelve month timeframe (HR Software).
  
  
• Consulted on technology systems and implemented best-in-class marketing and sales processes and infrastructure for over thirty companies (Professional Services).
  
  
• Analyzed, consulted, implemented and managed marketing and sales infrastructure and programs leading to 400% return on investment for background screening firm (HR Services).
  
  
• Led executive and sales retreat to facilitate business goal alignment and developed communication pathways resulting in a 52% increase in sales the resulting quarter (Private Equity).
  
  
• Implemented retention and up sell campaigns for outsourcer leading to double digit sales growth (BPO).

Email ephor[at]ephorgroup.com for case studies for the above engagements.

Charles Bedard Qualifications:

• Association for Corporate Growth Member: http://www.acg.org/global/about/default.aspx
  
  
• Marketing Technology Implementation:
  • Marketing Professional Certification from HubSpot
  
  Certification Achievements
  
  
• HR Technology Implementation: Check out my experience on my blog by searching for "HR": http://thevalueequation.typepad.com/the_value_equation/hr-services/

Ephor Group Partners & Principals

An experienced, highly effective, results driven team that illustrates our 150 years of domain, functional sector, and management expertise in our focus areas. Ephor Group’s team of consultants, executives, and investors combines cross-industry perspective with deep specialist knowledge. Our seasoned advisors analyze and research and then implement with speed, creativity, clear thought and pragmatism.

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